Connecting Brands with Parents for over 10 years

Align your brand with the source trusted most by college parents by sponsoring a parent guide, or an informative native ad on any CollegiateParent platform.

  • Help provide relevant, useful information to parents looking to support their student.
  • Forge strong, lasting relationships between your brand and parents of college students.

“We really enjoy using CollegiateParent because of the reach their assets provide. The process to get the advertisement prepared is extremely easy and very cost effective. We really enjoy working with CollegiateParent and plan to do so for many years to come.”

- Hyatt Place, Lexington CPM

Get Connected with Campus Communities

We have partnerships with hundreds of the top 4-year collegiate institutions.

Speak Directly to Parents

Reach thousands of subscribers each week by sponsoring our newsletter.

Get Noticed

Our most read articles average over 4 minutes time on page.*

Meet Parents Where They Are

We use a multi-platform approach including digital ads, print, video, email and more.

It Works!

An 80% renewal rate means that our most successful clients see returns year after year.

* Google Analytics

Your Target, Our Users

Serving over 450 university markets* across the US, reaching over 1 million parents in 2019.

*4 year not for profit colleges & universities in the US, source NCES.gov

What's Your Business?

No matter your industry, CollegiateParent can put you in touch with parents of college students.

Our media kit shows our successes in advertising to parents of college students.

Get granular with our digital marketing and print strategies, and discover how we can create an advertising campaign scaled to fit your budget and goals.

Download Media Kit Now

Apartments

Student Services

Banks

Transportation

Care Packages

Furniture

Lodging

Storage

Restaurants

Fitness & Recreation

Retail

And many more!

Digital Marketing

Every university and college we work with has a presence on our website in the form of digital flip-book parent guides, informative resources, and a local business directory.

Parents visit our site for digital versions of these guides and commonly visit the business listings included.

We can show these users your banner ads or native ads. And because we have the ability to create audiences of website visitors based on what pages they visit, we can retarget these users and serve your ads across thousands of websites and apps that parents and students are surfing in real time.

This takes the guesswork out of having to pick and choose what individual sites to use.

Get Pricing Now

Our digital marketing strategies include:

  • Native Ads
  • Banner Ads
  • Email Marketing
  • Retargeting Ads
  • Directory Listings
  • Featured Listings
  • Custom eNewsletter
  • Email Newsletter
  • Online Video Package

Print Marketing

From planners to directories, visitors guides to parent guides, we produce college publications that help parents connect to the campus community.

Universities’ No. 1 resource for parent resource guides

For over 10 years, we’ve partnered with hundreds of colleges and universities to provide their “go-to” print guides for parents and families of students.

Parent guides are an invaluable resource for parents. Last year we produced over 400,000 publications that were distributed directly to parents.

Download Media Kit Now

CollegiateParent — Your Ideal Collegiate Marketing Partner

The right content mix is important. In a college parent's media-saturated life, it takes a mix of three things to win their attention and trust:

1 Relevant and reliable content

2 Engaging and knowledgeable voice

3 Trustworthy and authentic tone

Print and digital resources bridge the gap between parents, schools and businesses in the community to support college students in school and in transition to the working world.

That’s why we offer our advertisers a two-pronged print and digital package to ensure a holistic and effective advertising campaign to help you reach your advertising goals.

Our Partners

Below are some of the national brands we've helped reach college parents:

We have great solutions for local brands as well. Here are a few local gems we partner with:

College Parents Are Waiting to Hear from You

Whether you’re a small local company or a national brand, CollegiateParent will help you build a personalized advertising strategy scaled specifically to your goals and budget.